The lifetime value of content
Loom supported one of the UK’s largest apprenticeship providers reshift their digital marketing strategy, establishing their organic authority for both search engines and a different audience.
-
38k+
page views in 2021-22
-
626
keywords in the top 10
-
963k
impressions in the last 12 months
Pinterest Ads deliver 706% ROAS
When Patternbank teamed up with Loom to expand their customer base, we turned to Pinterest to showcase the client’s stunning pattern collection.
-
£37.5k
in revenue
-
1.3 million
pin engagements
-
706%
ROAS
Accelerating online traffic & sales
Even after a decade of working together, we’re still driving huge year-on-year growth through creative, profit-focussed paid media strategies that deliver fantastic results.
-
1700%
ROAS on Google Ads
-
15
Stores sustained throughout pandemic
-
142%
YOY growth 2020-21
Awards & accreditations
Increasing demo downloads through Paid Media
Loom was tasked with maximising demo downloads for their innovative service management software using paid media advertising.
-
185%
increase in Google Ads online revenue
-
113%
increase in paid media traffic
-
149%
increase in Google Ads demo downloads year on year
Content takes centre stage
How search focussed content has helped event venue 20 Bedford Way maximise bookings of their flagship 900+ seater theatre since 2014.
-
45k
Overall pageviews since January 2019
-
30k
First time entrances to the site from new users
-
75
Relevant organic keywords on page 1
Driving engaged users through Pinterest
We used Pinterest to help our client achieve more visibility just when they needed it – during the height of the coronavirus pandemic.
-
70%
increase in Pinterest pin impressions
-
306
increase in Pinterest pin engagements
-
533%
increase in Pinterest engaged audience
